High Alpha » Accelerator Program Guide

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Program Type

Venture Studio & Fund

Headquarters

Indianapolis, Indiana

Focus

B2B SaaS

Overview

High Alpha was founded by the leadership team behind ExactTarget, the Indianapolis marketing software company acquired by Salesforce, and focuses exclusively on creating business software companies.

Its narrow focus is the point: every company it builds sells software to businesses, so the studio's playbooks, hiring networks, and metrics all transfer directly between them.

Program Structure

Sprint process compressing idea to funded company
Shared marketing, design, finance, and talent functions
Studio capital plus an affiliated venture fund
Founders recruited into internally generated concepts
Deep concentration in business software metrics and go-to-market

What They Look For

Business software concepts with clear buyer definitions
Operators with enterprise sales or product backgrounds
Willingness to build in Indianapolis
Ideas that fit recurring revenue economics
Founders comfortable with studio co-ownership

Notable Portfolio

Companies they've backed.

The studio has produced a steady stream of business software companies across marketing technology, data infrastructure, and vertical software.

Its concentration has made Indianapolis a genuinely credible place to build enterprise software, which was not obviously true before it existed.

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